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Creating a stand-out visual display for ViewSonic at BETT 2019

Bespoke Exhibition Stand

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Client: ViewSonic
Project: Custom build stand
Event: BETT 2019 ExCel, London

The challenge

ViewSonic is a leading global provider of visual solutions including LED monitors, commercial displays, touchscreens, projectors and virtual desktops. A market-leader, it provides the latest in visual technology to the education, business, entertainment and professional sectors. They wanted a large open and inviting stand to show off their technology at BETT 2019.

Imagine Events solution

Working with a company that specialises in visual technology, it was no surprise that there was a demand for a lot of large high-quality screens on the ViewSonic stand. The challenge was to design a space that was still open and inviting whilst accommodating so many large screens.

We carefully designed the layout to allow for key demonstration areas and a covered classroom area space to show off their new projector technology. As well as using floor-standing and wall-mounted touchscreens, we created a double-sided lightbox featuring the ViewSonic logo to clearly brand the exhibition area.

The result
The client enjoyed a very busy show. They said:

“The layout of the stand worked really well for our demonstrations and presentations. We’re going to book a bigger space closer to the front next year, so we’ll be in touch again.”