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An enticing demo and meeting space for Betbazar at ICE

Modular Exhibition Stand

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Client: Betbazar
Project: Modular stand
Event: ICE, ExCel, London

The challenge

Betbazar provide Esports and classical sports streaming services to the gaming industry alongside betting and gaming data. They wanted a space to demonstrate their products and hold meetings with potential customers at ICE, the world’s biggest gaming exhibition.

Imagine Events solution
With a generous serving of exhibition know how we created an exhibition space that had the room and technology to hold 5 simultaneous demos for Betbazar but that also was also open and inviting.

A modular stand with a lot of individual features such as the counter / reception area gave this space a really enticing appeal.

The result
Special bespoke features including edge lighting helped to draw the eye and encourage visitors to step towards the space, where inset screens provided plenty of demonstration opportunities. The client loved the stand and it received lots of compliments during the show.